If youโre a door-to-door solar seller, it can be hard to drum up the number of clients you need without being met with a wall of rejection. And if itโs your first day on the job, having a less than willing public to shop around to can really turn you off from continuing. But donโt worry, we all struggle like this in the beginning! Solar power is a huge boon to the modern world, and going door to door is a great way to make a personal connection with a community that could benefit from it. And if youโre worried about the objections youโll get while selling solar panels, weโre here to help. Weโre D2D Experts, and we know what it takes to make that sale.
At the very least, we can help you create a list of clients to follow up with once the initial meeting is over. So, to start the ball rolling, here are the most common objections youโll come across when selling solar, and a little advice on how to deal with them.ย ย
โWe canโt afford solar panelsโ
This is usually the number objection a person will have when you knock on their door selling solar panels. And of course, we can all see the sense in this objection! Affordability is what controls the market, and without competitive pricing, it can be very hard to entice someone into becoming a customer.ย
However, when youโre met with such an objection, itโs an idea to take a step back and break down your pricing model. Many door to door sales companies work on payment plans, which takes that one big number at the top of the page and breaks it down into smaller, equal chunks. Whoever youโre talking to is already interested, so explaining this can take your negotiation a lot further.ย
โWeโve got no time to talkโ
No time to talk is another hugely common objection, and as we explain in our door to door university, will always be a strong motivating factor in whether your sales pitch will be received or not. And of course, some people are too busy; maybe theyโre a single mother who had no time to come to the door in the first place, or maybe theyโre working from home and are currently on a call.ย
At this moment, itโs incredibly important to bring an element of convenience to the person at the door. Even just simply offering to come back later can establish a line of dialogue, and eventually trust, between you and the company and someone who can become a beloved customer.ย
โWe donโt need solar panelsโ
Some people will hear you out; theyโll listen to your pitch, find out what youโre selling, and will then turn you away claiming they donโt need the product youโre offering. However, when youโre selling something as important as the potential for solar power, you can take this objection with a grain of salt.ย
Seeing as the person was willing to listen, itโs clear that theyโre interested in your sales pitch. And thatโs always a good starting point! Not needing something right now doesnโt mean theyโll never need it, and that means this lead can still be made good. For more information on this process, check out our D2D Elite training program; it can really help you to get to the bottom of such an objection like this.
โWeโre not sure solar is right for usโย
This is someone whoโs on the fence, and just needs a little nudging to go all the way over. Thatโs great for you, as a door to door seller, and itโs great for the customer as well. Youโve got the chance now to really delve into the benefits of the solar product youโre selling; here at D2D Solutions, we find that an objection like this is rarely an objection at all.ย
But before you expand on why solar is right for them, at this moment itโs your job to focus on what theyโre not sure about. Why are they on the fence? What can you do to reassure them? Youโll need to have plenty of questions ready; make sure theyโre direct yet open-ended, to help guide a person into really thinking about why theyโre turning you away.ย
As a door to door salesperson, youโve got your work cut out for you! But when youโre selling solar panels, itโs important to prevent the objections from getting to you. Knowing what people will say is half the battle won.ย
