“Do not get brain‑washed by the 90 % ‘no’s. Keep that iron mind—you’re bringing people an opportunity.” – Chaguar, Luminate Solar
The Backstory: From Van‑Life Nomad to Door‑Knocking Newbie
Born in Los Angeles, raised between California and Peru, and famous for living out of a 1995 Dodge Ram dubbed “The White Pearl,” Chaguar never pictured himself in sales. When the travel fund ran dry, he hopped from Uber shifts to odd gigs—until a friend lured him to a summer solar blitz in Illinois. He showed up with one suitcase, zero pitch, and a whole lot of humility.
Three weeks later he was logging 11‑hour days, battling Midwest humidity, and—by his own admission—“chafing, sweating, and learning the script sentence‑by‑sentence.” The perfect recipe for a D2D breakthrough. Story Brand Identity (1)
Watch or listen to the complete conversation here:
The Challenge
| Pain Point | Reality Check |
| Extreme introversion | Childhood friends thought he was mute. Now he had to talk to 50 strangers a day. |
| No sales framework | He knew solar panels captured light; that was it. |
| Zero industry credibility | New market, loaner bike, borrowed polo—no trust built in. |
| Mental wear‑and‑tear | 9 am–8 pm grind + 90 % rejection rate. |
The D2D Game Plan
1 – Setter Boot Camp (Weeks 1‑4)
- Script immersion: Daily role‑plays + recorded door approaches.
- KPIs: 30 doors/hour, 3 qualified sets/day.
- Mindset rule: Celebrate the activity, not the outcome.
2 – D2D University Deep‑Dive (Weeks 5‑6)
Chaguar binge‑watched 40+ micro‑courses inside D2D University—objection handling, in‑home EQ, even Sam Taggart’s famous “Iron Man Close.” Sam Taggart Knowledge B…
3 – Shadow‑to‑Solo Closer (Weeks 7‑16)
- Rode shotgun on 4 closes with his sales manager.
- Practiced the proposal deck nightly.
Closed his first homeowner solo on Day 114—and never looked back.
Results at a Glance (First 6 Months)
| Metric | Before D2D Uni | After 4‑Month Sprint |
| Monthly Sets | 0 | 45 avg. |
| Self‑Gen Closes | 0 | 12 |
| Personal Income | Gig wages | Low‑six‑fig pace |
| Confidence Level | “Mute” | “Solar Jaguar” |
(Company CRM screenshots on file.)
10 Takeaways You Can Steal Today
- Volume beats perfection. Knock fast, fix later.
- Script ≠ Soul. Inject your own vibe once the bones feel natural.
- Win the mornings. Journaling + goal write‑ups primed Chaguar at 10 a.m. curbside.
- Film yourself. Awkward on day 1, gold on day 30.
- Gamify rejection. He tallied “100 no’s” challenges with teammates.
- Fuel with facts. According to SEIA, residential solar installs grew 20 % in 2024—urgency is real.
- Loop leadership in early. Riding four appointments with a manager shaved months off his learning curve.
- Mind your body. Hydrate, anti‑chafe balm, stretchy socks—seriously.
- Banish solo‑rep syndrome. Slack groups and D2D League competitions kept him sane.
Identity > income. Chaguar’s real win was proving an introvert can dominate a “loud” industry.
Why This Matters for Your Team
If a soft‑spoken van‑lifer can morph into a six‑figure closer in 120 days, what’s stopping your rookies? The formula isn’t luck—it’s repeatable training, relentless reps, and a community that crushes excuses. That’s the blueprint we teach inside D2D Experts.
Level‑Up Like Chaguar
Setter‑to‑Closer in Record Time
Conclusion: Your Turn to Go “Full Send”
Chaguar’s story isn’t a unicorn tale—it’s a mirror. Whether you’re brand‑new, rebuilding belief, or coaching a team that’s stuck in neutral, the path is the same: consistency, mindset, reps. Plug into proven training, count your “no’s,” and watch the scoreboard light up.
See you on the doors—and at the top.
Internal Link Suggestions: Business Bootcamp for leadership systems, plus How Sebastian Bower Forged 3 Golden Doors for further inspiration.
External Research Link: SEIA U.S. Solar Market Insight 2024 Year‑in‑Review.Need a productivity edge? Check out Xpand—the course‑building and onboarding app we use to keep reps ramping at warp speed.
