In an impressive first year in roofing sales, Brandon Thrower—a former law enforcement officer—transitioned from the streets to the rooftops and closed $2 Million in D2D Roofing Sales. Applying his law enforcement background’s existing discipline and structure helped Brandon quickly climb the ranks to become one of the business’s most successful door-to-door roofing reps.

If you want to improve your roofing sales skills, Brandon’s approach will inspire you and prepare you to hustle.

The Power of Discipline in Sales

Brandon’s story starts with his background in law enforcement—a field where discipline, consistency, and quick problem-solving are crucial for success. These traits carried over seamlessly into roofing sales, where he applied the same structured mindset to his daily routine. Brandon knew he couldn’t rely on luck from day one to close deals. Instead, he focused on being aggressive, consistent, and methodical in every aspect of his work.

The most important lesson Brandon learned from law enforcement was to show up every day, rain or shine, and put in the work. That mentality helped him achieve results in his very first month in sales. By following up relentlessly with leads, knocking on doors every day, and ensuring that everyone in his network knew he was in the roofing business, Brandon quickly became known as the go-to guy for roofing.

And this mindset is exactly what the Door-to-Door University Roofing Program teaches. The program helps reps adopt the same level of discipline, showing them how to build routines that keep them consistent, motivated, and ready to succeed.

Turning a Routine into Revenue

Brandon is a firm believer in the power of routine. His day starts early, often before the sun rises, with a workout to prepare his mind and body. After that, it’s all about following up with clients, scheduling appointments, and staying active on social media to remind his network that he’s their guy for roofing.

Whether it’s a small repair or a large roofing job, Brandon approaches every opportunity with the same level of commitment. He emphasized in the podcast that it’s not just about how much work you do but how consistent you are with it.

Brandon’s approach to roofing sales mirrors the teachings of Door-to-Door University. D2DU’s Roofing Program equips sales reps with the skills to optimize their day, helping them stay on top of their leads and close more deals. Like Brandon, it’s about showing up daily, putting in the effort, and sticking to the plan.

Customer Communication: The Key to Long-Term Success

Brandon’s success doesn’t just come from his discipline—it comes from how well he communicates with his customers. In the podcast, he shared a story about how he responded to a client’s message on Christmas Day. While most people would put off responding until after the holidays, Brandon took just a few seconds to reply. That small act left a lasting impression on the client and reinforced his reputation for excellent customer service.

Communication is everything in sales, and Brandon’s approach proves it. Whether he’s following up with a simple text or providing regular updates throughout a project, his customers always feel valued. This level of attentiveness builds trust, and customers are far more likely to refer you to their friends and family when they trust you.

Door-to-Door University offers in-depth training on mastering communication with customers. The program teaches reps how to engage with clients, keep them informed throughout the process, and ensure that each interaction builds long-term loyalty. Customers who know you care are likelier to choose you over the competition.

How to Push Through Slow Periods

Even top sales reps like Brandon face slow months. It’s easy to get discouraged when leads aren’t coming in, or deals aren’t closing as quickly as you’d like. However, in the podcast, Brandon explained that maintaining a positive mindset and building momentum is key to success.

Brandon shared that after closing just one deal, he often immediately follows up with another lead. He uses the momentum from that recent win to push him forward, and more often than not, that follow-up leads to another closed deal. For Brandon, it’s about turning every small win into an opportunity to keep the ball rolling.

Door-to-Door University teaches sales reps how to maintain that momentum and stay positive during slower periods. Their Roofing Program provides strategies for pushing through tough times, staying focused, and using each victory to fuel your next move. It’s all about building resilience and learning how to turn even the smallest wins into future success.

Standing Out in a Competitive Market

In the roofing business, competition can be fierce—especially after a big storm when multiple companies work in the same neighborhood. But Brandon shared his approach for standing out in saturated markets: being local, trustworthy, and always following through.

When knocking on doors, Brandon emphasizes that his company is local, established, and backed by industry certifications. He ensures potential clients know that his team isn’t just a temporary crew chasing storm damage but a reputable company that will be around long after the job.

This strategy works and is a lesson that all roofing sales reps can apply. Door-to-Door University’s Roofing Program teaches you to set yourself apart by building trust and credibility. From leveraging your local reputation to showcasing your certifications, the program gives you the tools to make homeowners feel confident that you’re the right choice.

Mastering the Follow-Up

One of the biggest mistakes sales reps make is failing to follow up. Many reps believe that if they don’t close the deal on the first knock, it’s over. But as Brandon pointed out, that couldn’t be further from the truth. Not every homeowner is ready to make a decision right away. Sometimes, they need more time to think things over or discuss it with their spouse. This is where follow-up becomes critical.

By consistently following up with leads, Brandon ensures no opportunity is lost. Whether it’s a quick call or a simple text, his follow-ups often turn into closed deals down the road.

Door-to-Door University teaches you how to master the art of follow-up. Their Roofing Program shows reps how to create a follow-up system that keeps potential clients engaged and increases their chances of closing deals. In a competitive market, follow-up can be the difference between getting the job or losing it to someone else.

Why You Need Door-to-Door University’s Roofing Program

Brandon’s success in roofing sales didn’t happen by accident. It results from discipline, consistency, and a relentless commitment to following up with leads and building relationships with his customers. If you want to take your roofing sales career to the next level, the Door-to-Door University Roofing Program can help you get there.

The Roofing Program covers everything from structuring your daily routine to mastering communication with clients and standing out in competitive markets. It’s designed specifically for roofing sales reps, giving you the training and tools you need to succeed in this industry.

Whether you’re just starting or looking to grow your business, Door-to-Door University will teach you the strategies that have helped reps like Brandon achieve incredible success.

Discipline, consistency, and excellent customer service

Brandon Thrower’s journey from law enforcement to closing $2 million in his first year of roofing sales is a testament to the power of discipline, consistency, and excellent customer service. His approach to sales—built on routine, communication, and follow-up—can be applied to anyone looking to succeed in the roofing business.

If you’re ready to follow in Brandon’s footsteps and start hitting those big numbers, Door-to-Door University’s Roofing Program is your ticket to success. Sign up today and start mastering the skills that will set you apart from the competition and make you a top-performing sales rep.